Rowse Honey

It's All About the Honey
Rowse Honey
Client: 
Rowse
Agency: 
DHM
The brief: 

Turn a household staple into a household name.

Our response: 

To create a set of assets to support DHM’s lovely above the line campaign. Simple as that.

The details: 

DHM worked with teams of Rowse employees to produce a series of charmingly homemade ads, wooden acting, shaky camera and all, that succinctly expressed the values of this very English brand and their ‘close-knit family’ employee culture. The public then voted on their favourite ad via social media platforms. We brought these ads to life online.

Winning Rowse employee Paul had his popular ad run on national TV as part of the campaign. 

The lowdown: 

Video Editing, After Effects, Homepage Takeovers, Expandables, Skyscrapers, Video MPU’s and Facebook API’s to list a few.

The highlights: 
  • Amazing click-throughs to the Facebook campaign

  • Seeing Paul’s ad run on national TV

  • Working with DHM again. They do lovely work